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Profeco Reports 209 Buen Fin Complaints, 94% Resolved, Nearly MXN 1 Million Recovered

Concanaco says sales rose as much as 30% with Mexico City and Querétaro leading participation.

Overview

  • The fifth-day update comes as the event ends late Nov. 17, with Profeco fielding the cases through 169 fixed modules, 337 brigades and a 1,350-person national operation.
  • Authorities say they have provided nearly 15,000 advisories and monitored more than 20,000 products and over 1,500 online ads, ordering corrections and takedowns where needed.
  • Top issues include failure to honor advertised prices, unfulfilled promotions and refusal to deliver paid products, with clothing and footwear, televisions and appliances drawing the most complaints.
  • Profeco identified large chains among the most reported providers, including Walmart, Soriana, Sam’s Club, Coppel and Bodega Aurrerá.
  • Mexico City leads in complaint volume ahead of the State of Mexico, and reporting notes shoppers are more cautious this year as consumer confidence has weakened.