Procreate Rejects Generative AI, Emphasizes Human Creativity

CEO James Cuda announces the popular iPad illustration app will not incorporate generative AI, citing ethical concerns and a commitment to artist support.

Procreate's stance contrasts with competitors like Adobe and Canva, which have integrated AI tools.
The company believes generative AI undermines human creativity and is built on unethical practices.
Procreate assures users that their artwork and data remain private and uncompromised.
The announcement has received widespread praise from digital artists and creatives.
Procreate maintains a one-time purchase model, avoiding subscription fees common among rivals.