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Priyanka Chopra Shares BTS And Hails Co-Stars As 'Varanasi' Kicks Off Early Global Push

The campaign features international media interviews nearly a year before the planned 2027 theatrical release.

Overview

  • Chopra posted a behind-the-scenes video showing Telugu practice, stage rehearsals with S. S. Rajamouli, and light moments with Mahesh Babu ahead of the Hyderabad launch.
  • She also shared new photos calling Mahesh Babu and Prithviraj Sukumaran “legends,” describing the early international press tour as “incredibly exhilarating.”
  • The title and first teaser debuted at Ramoji Film City, revealing Mahesh Babu’s Rudhra riding a bull while holding a trishul in a mythic-toned glimpse.
  • Rajamouli said the film is being created for IMAX in the rare 1.43:1 format and confirmed a Lord Rama sequence for Mahesh Babu that took 60 days to shoot.
  • The cast is set with Chopra as Mandakini and Prithviraj as Kumbha, and the team is promoting a Sankranthi 2027 theatrical window.