Private Equity Firms Launch $2 Billion Fund for College Sports
RedBird Capital and Weatherford Capital introduce Collegiate Athletic Solutions to support athletic departments amid financial shifts.
- Collegiate Athletic Solutions aims to provide capital and operational expertise to athletic departments.
- The fund targets partnerships with 5-10 universities, offering $50-$200 million each.
- CAS focuses on generating new revenue rather than taking equity stakes in athletic departments.
- The initiative comes as the NCAA faces potential $2.77 billion settlements in antitrust lawsuits.
- CAS leaders highlight the growing financial divide in college sports due to media rights and NIL deals.