Overview
- The 55,000-square-foot store at One Wall Street features curated fashion, beauty, and dining experiences inspired by a Parisian apartment.
- Architectural highlights include the restored Red Room, a landmark Art Deco space repurposed as a shoe department.
- The store offers five distinct dining options, including a Champagne bar and a fine-dining restaurant led by Chef Gregory Gourdet.
- About 25% of the brands featured are rare or unavailable in the U.S., aiming to attract both local and tourist shoppers.
- Printemps plans to use the store as a testing ground for innovative retail strategies and will launch an e-commerce platform later in 2025.