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Princess Eugenie Named 2025’s Best-Dressed Royal After Quiet-Luxury Makeover

Her embrace of quiet-luxury silhouettes has won acclaim from fashion writers, with striking ensembles at Royal Ascot extending to her sun-soaked Portugal retreat.

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Overview

  • HELLO! style writers crowned Eugenie 2025’s best-dressed royal following her shift to earthy neutrals and refined, minimalist cuts.
  • At Royal Ascot in June she showcased a coffee-cream two-piece ensemble and a vivid orange Whistles midi dress that underscored her ‘quiet luxury’ aesthetic.
  • In early August she hosted Robbie Williams and Ayda Field at her Portuguese villa, wearing a Michael Kors safari-green sundress paired with Sophie Lis mushroom earrings.
  • Her wardrobe evolution builds on past collaborations with stylists Charlie Anderson, Mary Fellowes and Sarah Price and ongoing loyalty to labels like Michael Kors and Sophie Lis.
  • She balances her art director role at Hauser & Wirth with motherhood and dual residency between Kensington Palace and her family villa in Portugal.