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Prince William Marks 20 Years of Homelessness Advocacy as Homewards Enters Delivery Phase

Honoring his mother's legacy, the Prince of Wales highlights new housing tenancies under Homewards supported by cross-sector partnerships.

Overview

  • William’s secret December 2009 sleep-out in London was designed as genuine immersion and remains a touchstone for his advocacy, not a publicity stunt.
  • Charity leaders note his hands-on volunteering, from kitchen shifts in 2006 to meal preparation and delivery during the COVID-19 pandemic.
  • Homewards, launched in 2023, has progressed from pilot to delivery by placing its first tenants and securing backing from entities such as Lloyds Banking Group and Multibank.
  • Seyi Obakin of Centrepoint and Mick Clarke of The Passage credit the Prince of Wales with reframing homelessness from a managed issue to one that can be ended.
  • Former Prime Minister Gordon Brown and other public figures applaud William’s role in uniting government, business and philanthropy around systemic solutions.