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Prince William Engages in Hands-On Science During Visit to Earthshot Finalist NatureMetrics

The prince joined schoolchildren in DNA sampling activities and toured the lab of the environmental data company in Guildford.

  • Prince William visited NatureMetrics, a 2024 Earthshot Prize finalist, to learn about its environmental DNA (eDNA) technology for biodiversity monitoring.
  • During the visit, William participated in a demonstration with schoolchildren, playfully spraying pond water at journalists, which he described as 'the best day of my life.'
  • NatureMetrics uses eDNA sampling to map biodiversity across ecosystems, helping organizations make informed conservation and sustainability decisions.
  • The company has over 600 clients in 110 countries and recently secured $25 million in funding with support from the Earthshot Prize's investment platform.
  • The visit highlights Prince William's commitment to environmentalism and the Earthshot Prize's mission to scale innovative solutions for planetary restoration.
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