Prince William Becomes Patron of Farming Mental Health Charity

The Prince of Wales highlights mental health challenges in farming during a visit to Folly Farm, engaging with young farmers and collaborating with popular media to amplify awareness.

Prince William was announced as the patron of We Are Farming Minds, a charity supporting mental health in farming communities, during an event at Folly Farm in Somerset on March 26, 2025.
The Prince engaged with 60 young farmers, discussing the unique challenges they face, including isolation, long hours, and economic pressures.
Kaleb Cooper and Charlie Ireland, stars of Clarkson’s Farm, joined the Prince to discuss mental health issues and the future of farming, with the visit filmed for upcoming episodes of Clarkson’s Farm and BBC Countryfile.
William shared insights on managing stress, emphasizing the importance of taking time for mental well-being, while also encouraging farmers to seek support when needed.
The Duchy of Cornwall’s rural mental health strategy, launched in 2023, continues to provide resources like a 24-hour helpline, counseling, and social events to combat isolation among farmers.