Overview

• Week 2’s Packers vs. Commanders game launches the 2025 Thursday Night Football slate exclusively on Prime Video.
• Prime Video will stream 16 games this season, including 10 divisional matchups and two interconference dates.
• NFL owners cut the TNF flex-notice requirement from 28 to 21 days following last season’s initial flex use.
• Weeks 14–16 feature a dedicated TNF flex window, permitting up to two flexes with three weeks’ notice to teams.
• Amazon is adding AI-based Prime Insights and interactive shopping features, building on a 13% ratings rise last season and its first NFL playoff broadcast.