Overview
- Amazon said the Dec. 4 Cowboys–Lions telecast averaged 19.39 million viewers on Prime Video, the highest since it took over TNF in 2022 and slightly above the NFL’s season-to-date average of 18.6 million.
- The broadcast surpassed the previous Prime TNF high of 17.76 million from Sept. 11 by 9% and reached a reported peak audience of 22.18 million.
- Through Week 13, TNF on Prime Video is averaging 15.2 million viewers, up 15% year over year and 28% versus 2023.
- Prime’s TNF audience skews younger with a median age of 49 compared with 55.9 for linear NFL telecasts.
- Detroit won 44–30 to move to 8–5 in the playoff race as Dallas fell to 6–6–1 and 10th in the NFC.