Prime Video Announces Expansive 2024 Content Slate for India

With nearly 70 new and returning series and films, Amazon aims to capture the rapidly growing Indian streaming market.

Prime Video reveals a 69-title slate for 2024, including original series, films, and licensed content, emphasizing India's critical role in Amazon's global strategy.
The new content includes the Indian installment of the 'Citadel' universe, titled 'Citadel: Honey Bunny', starring Varun Dhawan and Samantha Ruth Prabhu, among other high-profile projects.
India has driven more Amazon Prime subscribers than any other country outside the U.S., with Indian content trending worldwide on Prime Video.
Prime Video's commitment to the Indian market is underscored by its focus on diverse genres and languages, including Hindi, Tamil, and Telugu.
The announcement reflects Amazon's strategy to cater to the Indian audience's preferences, with a mix of original and licensed content aimed at various demographics, including young adults.