Overview

• Amazon’s Prime Big Deal Days runs October 7–8 for Prime members with broad apparel markdowns across the site.
• Fashion outlets published curated lists—often about 30 items—positioning low‑cost pieces as “rich‑looking” or elevated.
• Coverage highlights extremely low prices, including under‑$10 roundups and shoe deals up to 72% off, with some reports citing markdowns up to 91% off.
• Recognizable brands such as Madewell, Levi’s, Calvin Klein, Cole Haan, Dr. Martens, Ugg and Veja feature in discounted picks.
• Category guides focus on sweaters, core basics and cross‑category shoe edits, and many editors urge quick purchases as items sell out.