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2d ago

Prime Big Deal Days Drops AirPods 4 to $90 and ANC Model to $119 as AirPods Max Hit $430

Limited-time discounts reflect intense retailer competition during the two-day event.

Apple AIrPods Max in three color varieties with pink and purple background
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Overview

  • Amazon is selling AirPods 4 for about $89.99 and the AirPods 4 with Active Noise Cancellation for $119, matching the best prices tracked this year.
  • AirPods Max (USB‑C) are down to roughly $429.99 at Amazon, with Best Buy matching the price and offering every color option.
  • USA TODAY highlights the AirPods 4 under $90 as the lowest price of 2025, with deal trackers noting the ANC model’s $119 ties an all-time low.
  • Prime Big Deal Days runs Oct. 7–8, and outlets caution that prices, stock and color availability can change quickly during the sale.
  • Other models also fell in price, including AirPods Pro 2 for under $170 in the U.S., while competing promotions appeared at Target and Best Buy and budget earbuds like Rinsmola were heavily discounted in the U.K.