Overview
- The Korean-inspired collection features cleansers, serums, masks, toner pads and moisturisers, with multiple items under £5 and some priced at £2.50.
- Specific products highlighted include a Rice Toner Lotion (£4.50), Cleansing Foam (£4.50), Gel Moisturiser (£5), Overnight Peel Mask (£5), Collagen Mask (£2.50) and Gel Toner Pads (£2.50).
- Interest surged after staff at Primark’s Braehead store posted a video captioned “Korean skincare by Primark,” showing items now available to browse online and in stores.
- Shoppers on social media reported rushing to branches and shared positive early impressions, particularly of the face mask.
- Coverage advises customers to patch test new products to avoid reactions and notes the range’s appeal as an accessible way to try hydration-focused K‑beauty routines.