Overview

• The two-storey, roughly 12,000 sq ft location incorporates a mezzanine travel shop stocked with luggage, packing cubes and accessories.
• The assortment spans kitchenware, bedding, bathroom items, seasonal decor, storage and student essentials, expanding beyond ranges found in regular stores.
• A new higher-tier Home Edit collection features 500-thread-count bedding, plush towels and longer-lasting candles at higher price points.
• Flat-pack furniture joins the offer, including items priced at £45–£90 that position the store against budget rivals.
• Checkouts are staffed only with no self-service kiosks reported, and Primark says any further standalone openings will hinge on the pilots’ performance.