Pride Month Celebrations Face Backlash as Companies Support LGBTQ Rights

Pride celebrations around the world have been met with controversies and threats against companies.
Conservatives and right-wing media are calling for boycotts against brands that support Pride Month and LGBTQ communities.
Companies like Target, Bud Light, and The North Face have faced criticism for their Pride Month marketing campaigns and merchandise.
LGBTQ communities are facing legislative attacks on their rights as some states implement bans on gender-affirming health care and transgender athletes.
Supporting the LGBTQ community is controversial but also reflects the values of inclusivity and diversity that many brands aim to embody.