Overview

• Premium motorcycles now represent 19% of India’s two-wheeler market after sales rose to 2.3 million units last fiscal, a 22% increase above pre-pandemic levels.
• Entry-level motorcycle share fell to 46% with sales declining to 5.6 million units and recovering to just 67% of pre-pandemic volumes following regulatory-driven price hikes and weak rural demand.
• Overall motorcycle sales dropped to 12.3 million units from 13.6 million and total two-wheeler volumes fell to 19.9 million, amounting to 90% and 94% of pre-Covid levels respectively.
• The premium segment’s model offerings expanded from 23 to 35 in five years, diversifying consumer choices and supporting sustained growth.
• Crisil Intelligence projects premium share could reach 22% by fiscal 2030, driven by rising disposable incomes, favourable economic trends and a youthful demographic.