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Premium Hospitality Packages Launch for 2026 World Cup; Ticket Draw Opens September 10

Canada Soccer plans to unveil its tiered Canada Red membership program at the end of July to give domestic fans priority access.

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The new test pitch for the 2026 World Cup at Sofi Stadium, revealed to the media in Inglewood, California on March 13, 2025. The pitch will be used for the upcoming Concacaf Nations League semifinals on March 20 when the US play Panama and Canada plays Mexico. (Photo by Frederic J. BROWN / AFP) (Photo by FREDERIC J. BROWN/AFP via Getty Images)
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Overview

  • On Location, FIFA’s official hospitality partner, began selling luxury matchday packages on July 14 in all host countries, featuring tiered seating and exclusive lounges.
  • Available options include single‐match access starting at $1,350 per person and multi‐match series packages costing up to $21,200, with perks such as gourmet cuisine, on‐site concierge and VIP area entry.
  • Fans are urged to secure hospitality and match tickets only through FIFAWorldCup.com/Hospitality or authorized agents to guarantee validity.
  • FIFA will open its first general public ticket draw on September 10, with several phased lotteries running through the final on July 19, 2026.
  • Canada Soccer plans to launch its revamped tiered Canada Red membership at the end of July, granting members lottery access to domestic match tickets based on membership level.