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Prado Sets All-Time Attendance Record as Spain’s Museums Report Strong 2025

A rebound in international tourism together with high-profile exhibitions underpinned the gains, according to official year-end tallies.

Overview

  • The Prado counted 3,513,402 visitors at its Madrid site and 3,653,738 including offsite shows, with its Veronese exhibition drawing more than 225,000 visitors.
  • The 16 state museums recorded 7,993,765 visitors in 2025, while Patrimonio Nacional sites reached 7,450,828, exceeding their 2024 total.
  • Reina Sofía welcomed 1,601,732 visitors, up 4.2% year over year, generated €7.86 million in ticket revenue, and kept its Retiro venues closed for rehabilitation.
  • Guggenheim Bilbao tallied 1,305,003 visitors, with “In situ: Refik Anadol” becoming its most visited show at 891,460 attendees.
  • The National Archaeological Museum set a record with 864,201 visitors, rising 37.8% from the prior year.