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Portillo's Rolls Out Secret In‑Store Menu for Loyalty Members

The chain is using in‑restaurant kiosks to gate the hidden offerings through its loyalty program.

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Overview

  • Two debut items are live today: a triple cheeseburger and chili cheese fries available only from the hidden kiosk menu.
  • Members unlock the menu by tapping the on‑screen dog mascot, Pokey, at digital ordering kiosks inside restaurants.
  • The triple cheeseburger stacks three one‑third‑pound patties with cheese, mayonnaise, lettuce, tomato, red onion, pickles and ketchup on a toasted bun.
  • Chili cheese fries feature crinkle‑cut fries topped with the chain’s cheddar cheese sauce and chili with beans.
  • Portillo’s says these are the first of several secret items planned, and nonmembers can join the Perks program online to gain access.