Overview
- Porsche completed the sale on 9 September 2026, exiting its 45% holding in Bugatti Rimac and its 20.6% stake in Rimac Group.
- Rimac Group and a consortium led by HOF Capital assume full control of Bugatti Rimac, with Mate Rimac named president of Bugatti Automobiles and Marko Brkljačić joining as chief operating officer.
- Porsche will allocate about €250 million of the roughly €1 billion proceeds to pensions and raised its 2026 net automotive cash‑flow margin guidance to 5.5%–7.5%.
- Company executives said the divestment responds to weaker EV demand, falling deliveries in China and higher electrification costs and fits Porsche's 'Sportwagenschmiede 35' plan to simplify the portfolio.
- Products and development at Bugatti, including the Tourbillon programme, are reported to continue under the new ownership while Porsche narrows focus to core carmaking and restructures units affecting more than 500 jobs.