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Porsche Rules Out U.S. Production Despite Tariffs

The company seeks a binding EUU.S. trade agreement to restore planning certainty.

Overview

  • Timo Resch, Porsche’s North America chief, said there are no immediate or concrete plans to build vehicles in the United States.
  • Resch also ruled out using an existing Volkswagen Group plant or doing final assembly in the U.S., saying there is no immediate need.
  • Porsche cites its comparatively low production volumes versus brands like Audi as the key reason U.S. manufacturing would not be cost‑effective.
  • U.S. auto import duties are cited at 27.5% and are reported to fall retroactively to 15% from August 1, with Porsche reporting about €400 million in tariff costs in the first half of 2025.
  • Porsche urges swift implementation of an EUU.S. trade deal for binding rules, while industry experts expect possible medium‑term shifts of German car production toward the U.S.