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Porsche Posts Near-€1 Billion Q3 Loss as Strategy Pivot Hits Earnings

Management cites restructuring costs, projecting an upturn from 2026.

Overview

  • Porsche reported a third‑quarter operating loss of about €967 million, driven by roughly €1.8 billion in restructuring tied to its reversal on electrification.
  • The operative result for January–September fell to €40 million from more than €4 billion a year earlier, with after‑tax profit dropping 95.9% to €114 million.
  • Weak demand in China cut deliveries there by about 26% to 32,200 vehicles, and new U.S. import tariffs weighed on results by a mid‑three‑digit million‑euro amount.
  • Cost measures include about 1,900 job reductions in the Stuttgart region by 2029, with additional savings under negotiation with the works council.
  • Former McLaren chief Michael Leiters is set to replace Oliver Blume as CEO in 2026, as Porsche keeps its 2025 revenue outlook of €37–38 billion and targets up to a 2% margin.