Overview

• Porsche delivered 71,470 vehicles globally in Q1 2025, an 8% decline compared to the same period in 2024.
• Sales in China fell sharply by 42% year-over-year, with CEO Oliver Blume citing long-term structural challenges and no quick recovery expected.
• North America saw a 37% increase in deliveries, partially attributed to a weak comparison period in the previous year.
• The compact SUV Macan recorded a 14% sales increase, with over half of the units sold being the new fully electric variant.
• Core models like the Cayenne, 911, and Taycan underperformed, reflecting shifting consumer preferences and market dynamics.