Overview
- Porsche’s first-half deliveries declined 6% to 146,391 vehicles year-over-year.
- North America deliveries rose 10% to 43,577 units while China and Germany fell by 28% and 23%, respectively.
- Electrified vehicles accounted for 36.1% of sales, including 23.5% fully electric models and 12.6% plug-in hybrids.
- Higher U.S. import tariffs and a realignment of battery operations prompted the company to cut its full-year guidance twice.
- Porsche has prioritized a ‘value over volume’ strategy and invested in new combustion and hybrid models as it scales back EV targets.