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Polestar Unveils Formula 2030 Concept to Define New Design Direction

Polestar says select design and interior features will appear on the 2027 Polestar 2 plus the 2028 Polestar 7, signaling a shift toward driver-focused controls, recyclable materials, clearer performance emphasis.

Overview

  • Polestar publicly revealed the Formula 2030 concept in early November 2026, and confirmed several visual and interior elements will inform the next-generation Polestar 2 due in 2027 and the compact Polestar 7 slated for 2028.
  • The concept is a low, wide four-door shooting‑brake roughly 4.68 m long with a 2.78 m wheelbase and a LiDAR unit hidden under a cover that deploys only in autonomous mode.
  • Interior changes center the driver with a 20‑inch curved driver display, a 12.2‑inch central screen, eight freely configurable physical haptic controls, and seats, steering and screens that reposition by selected drive mode (Performance, Normal, Autonomous).
  • Sustainability shows in visible materials: sortenreine monomaterials for door trims, a biobased flax‑polypropylene seat backing and seat frames made from low‑emission recycled steel to ease recycling and cut embodied emissions.
  • Polestar says some dramatic showcar items—counter‑opening rear doors, inflatable seat cushions, 22‑inch central‑lock wheels—are unlikely for series production, and the company has not released any drivetrain, battery or performance figures for the concept.