Polestar Reports 76% Surge in Q1 Sales, Driven by Discounts and Strategic Shifts

The EV maker sold over 12,300 vehicles globally, adjusted its U.S. strategy, and outlined plans to diversify production beyond China.

Polestar achieved a 76% year-over-year increase in Q1 2025 sales, delivering approximately 12,304 vehicles globally.
Aggressive discounts and promotions played a key role in boosting sales despite economic challenges and heightened competition.
The company has halted online sales of the Polestar 2 in the U.S. due to new tariffs and plans to prioritize other models in the market.
Polestar is expanding its production footprint by reducing reliance on China, increasing U.S. manufacturing, and planning Polestar 4 production in South Korea by late 2025.
European markets showed strong growth, with record sales in the UK and triple-digit year-over-year increases in Switzerland and Portugal.