Pokémon Sleep Generates $100 Million in First Year

Japan leads player spending with $73 million, followed by the US and Taiwan.

Pokémon Sleep has amassed 9.8 million downloads since its launch in July 2023.
The mobile game saw peaks in revenue during special events, including $4 million during the 2023 holiday season.
Japan accounts for 44% of the app's downloads and the majority of its revenue.
The game rewards players for their sleep patterns with Pokémon encounters and other in-game benefits.
The Pokémon Company has introduced themed hotel suites and merchandise to promote the game.