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PNC Becomes First Major U.S. Bank to Embed Spot Bitcoin Trading for Private Clients

The bank is using Coinbase’s Crypto-as-a-Service to offer in-app, Bitcoin-only access to wealthy clients as a cautious pilot that will expand over time.

Overview

  • The feature went live on December 9 for eligible PNC Private Bank customers inside the bank’s digital platform.
  • Coinbase supplies custody, trade execution, and compliance behind the scenes while PNC keeps the client relationship and interface.
  • Access is limited to high- and ultra-high-net-worth clients at launch, and the service supports only Bitcoin.
  • The rollout follows a partnership formally announced in July 2025 after development dating back to 2021, with PNC signaling broader access and added capabilities in future phases.
  • Coinbase shares ticked higher after the announcement as investors responded to the bank-integrated crypto access and a stronger Bitcoin market.