Overview
- AutoBest named Cyber Tyre the SafetyBest 2026 winner, adding to honors from the Autotech Breakthrough Awards, France’s Automobile Awards for safety, and Frost & Sullivan’s 2025 Company of the Year in smart automotive tires.
- Cyber Tyre places sensors inside tires to gather real-time road data processed by Pirelli algorithms, enabling vehicle control interventions and V2X sharing with infrastructure.
- Across 34 independent tests in 2025, Pirelli logged 27 podiums and 15 wins, with Cinturato All Season SF3 taking 11 victories and P Zero topping Tyre Reviews and Auto Express summer UHP tests.
- Winter performance was also recognized as P Zero Winter 2 won the non-studded category in Sweden’s Teknikens Värld evaluation for central Europe.
- Deployment spans McLaren Artura (2021), an Audi RS4 track-focused fitment (2024), and Pagani Utopia Roadster (2025), with an Aston Martin agreement announced and Bosch collaborating on integration with ESP, ABS and traction control.