Overview
- The forecast highlights cross-category shifts such as Cool Blue, Glamoratti, Poetcore, Glitchy Glam, Scent Stacking and Extra Celestial, spanning fashion, beauty, home, food and travel.
- Pinterest based the predictions on global activity from September 2023 to August 2025, isolating year-over-year growth from September 2024 to August 2025 versus the prior year.
- Quantified spikes underpin the calls, including “niche perfume collection” up 500%, “perfume layering combinations” up 125% and “the poet aesthetic” up 175%, alongside surges for lace, brooches and icy blue.
- The company reports 88% accuracy across six years, says 67% of 2026 trends are driven by Gen Z and notes that trends now spread 4.4 times faster than seven years ago.
- A physical i‑D zine version of the report launched as a promotional collaboration, with copies reportedly hand-delivered around Shoreditch.