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Philips Brings Ambilight Roku TVs to the U.S. With Sam's Club Launch

Prices start at $229, positioning the 4K lineup as an easy way to add integrated bias lighting.

Overview

  • This marks the first U.S. availability of Philips Ambilight TVs and the first time Ambilight is paired with the Roku TV operating system.
  • The sets are on sale now exclusively through Sam's Club online and in stores, though at least one outlet reports simultaneous availability via Philips' website.
  • Four sizes are offered with published prices: 43 inches at $229, 50 inches at $259, 55 inches at $329, and 65 inches at $389.
  • Key features include 4K resolution with HDR10, Apple AirPlay support, Roku Backdrops, wireless connections to Roku speakers, soundbars, and subwoofers, and Ambilight effects that can run even when the screen is off.
  • The TVs use LCD panels and omit Dolby Vision, HDR10+, OLED, and Mini LED, trading top-tier display tech for a lower-cost alternative to add-on lighting kits like Philips Hue and Govee.