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Philip Morris to End German Cigarette Production with Dresden Factory Closure

The decision comes after disappointing Q2 revenue that intensified the company’s retreat from traditional cigarettes in Europe.

Overview

  • Philip Morris will shutter its Dresden plant on July 31, ending its last German cigarette production site and leaving only a tax-stamp printing operation in Berlin.
  • Most of the factory’s roughly 274 employees will lose their jobs, with only a small number eligible to transfer to the Berlin facility.
  • The shutdown reflects years of declining cigarette and roll-your-own tobacco demand across Europe that have eroded profitability.
  • Philip Morris’s Q2 revenue of $10.14 billion fell short of analyst forecasts, triggering a more than 7 percent drop in its share price.
  • The company has abandoned plans for a new Heets heat-stick factory in Dresden and aims to generate two-thirds of its revenue from smoke-free products by 2030.