PGA Tour Launches State-of-the-Art Media Studio to Expand Global Reach
The new 165,000-square-foot facility in Florida enhances content production capabilities and positions the PGA Tour for a streaming-focused future.
- PGA Tour Studios, a 165,000-square-foot facility in Ponte Vedra Beach, Florida, will centralize the production of live and original golf content, including over 5,000 hours annually for ESPN+ and other platforms.
- The building features seven studios, eight production control rooms, and cutting-edge virtual set technology, enabling immersive and customized content for fans across various platforms.
- A new 'World Feed' will debut at the Players Championship in March, offering international audiences tailored coverage with localized graphics and a focus on non-U.S. players.
- The facility supports the PGA Tour's strategy to gain more control over its media rights and prepare for potential partnerships with streaming platforms like Amazon, Netflix, and Apple after 2030.
- PGA Tour Studios will also house Pro Shop, its youth-focused content initiative, and includes podcast booths, a video review center, and the world's largest golf content library with 223,000 hours of footage.