Overview

• The PGA Tour is hiring a CEO for its for-profit division, PGA Tour Enterprises, which was established last year to handle commercial operations.
• Jay Monahan, who will stay on as PGA Tour Commissioner, announced the search in a year-end message and emphasized the need for fresh perspectives to grow the sport.
• Arthur Blank, owner of the Atlanta Falcons, and player directors Tiger Woods and Adam Scott will help lead the search for the new CEO.
• The CEO role is seen as critical as the PGA Tour continues negotiations with the Saudi Public Investment Fund, which is reportedly close to acquiring a minority stake in PGA Tour Enterprises.
• The announcement comes during a transformative period for professional golf, with major investments, new player eligibility rules, and upcoming ventures like the TMRW Golf League backed by Tiger Woods and Rory McIlroy.