Overview
- The inaugural event is set for September 17–20, 2026 at The Cliffs at Walnut Cove, a Jack Nicklaus-designed course near Asheville.
- It marks the PGA Tour’s first stop in Asheville since 1942, nodding to the Land of the Sky/Asheville Open era that included three straight Ben Hogan wins starting in 1940.
- Organizers confirmed co-title sponsorship through 2030 and project more than 100 players, thousands of spectators and millions in direct local spending, with national coverage on Golf Channel, ESPN+ and SiriusXM.
- With Charlotte and Greensboro already on the calendar, the addition makes North Carolina one of the few states hosting three annual PGA Tour events.
- The Biltmore Championship joins the newly announced Good Good Championship on the 2026 fall slate, a segment where many players compete to retain or improve PGA Tour status.