Peter Do Departs Helmut Lang After Brief Tenure as Creative Director

The designer exits following mixed reviews and a strategic pause in runway presentations.

Peter Do's departure from Helmut Lang was confirmed by both the designer and the brand, marking the end of his role after less than two years.
Do's tenure included two runway shows, with his debut collection receiving mixed reviews and his second show garnering more positive feedback.
The brand did not present a collection during the recent Spring/Summer 2025 Fashion Week, signaling a shift in strategy.
Do's creative leadership was praised for bringing a fresh perspective, though he faced challenges connecting with Helmut Lang's established fanbase.
Helmut Lang has yet to announce a successor, continuing a pattern of frequent changes in creative leadership.