Overview

• The six-year exclusive distribution contract covers Hunter rain boots, backpacks, umbrellas and hats and includes a license for local textile production.
• The first US$500,000 shipment arrived in July to supply the second half of 2025, supported by a US$300,000 launch investment.
• Local textile manufacturing rights were obtained to roll out domestically produced Hunter apparel next winter and to target a 50/50 import-production split by year-end.
• Imported Hunter boots will retail roughly 20% above UK prices to appeal to high-income consumers while accounting for local import duties and financing costs.
• A dedicated Hunter retail outlet is slated to open within three years as Perramus diversifies in response to e-commerce competitors like Shein and Temu.