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Perplexity Launches Comet Plus, Pledging Publisher Payouts From $5 AI Search Subscription

The plan ties payments to measured use of news content inside Perplexity products.

Overview

  • Perplexity says 80% of Comet Plus subscription revenue will be distributed to participating publishers, with the company retaining 20%.
  • Developer/Heise reports a $42.5 million funding pool for payouts, while AFP cites $42.5 billion, a discrepancy that has not been clarified publicly.
  • The $5-per-month tier is designed to pay for direct visits via the Comet browser, for source mentions in results, and for content used by AI agents.
  • Perplexity is confronting lawsuits from U.S. publishers including the New York Times, the Wall Street Journal and Condé Nast, as well as legal actions in Japan, over alleged unconsented use of articles.
  • The company argues robots.txt rules do not apply because it does not run general crawlers and fetches pages on user request, a claim publishers dispute.