Overview

• Perplexity positions the Comet AI browser subscription as a way to give users AI access to premium news while compensating participating publishers.
• Revenue is apportioned across three triggers: user clicks through to articles, on‑screen citations in AI answers, and use of publisher content inside AI‑driven tasks.
• Early descriptions highlight sources such as Gannett and Der Spiegel as examples of participating premium content for subscribers.
• The rollout comes as several major publishers, including Dow Jones, The New York Times, Forbes, Condé Nast, Nikkei, and Asahi Shimbun, pursue lawsuits over alleged unauthorized use of content.
• Perplexity executives describe the plan as support for a sustainable news ecosystem, while TechRadar questions whether AI summaries will reduce direct readership and author visibility.