Overview

• Perplexity AI's pitch deck highlights plans to run ads by the end of the year, targeting high CPMs over $50.
• The platform boasts over 230 million monthly queries and more than 2 million app downloads.
• Advertisers can sponsor related questions or run video ads in prominent positions on the platform.
• Initial advertising categories include technology, health, finance, arts and entertainment, and food and beverage.
• The company has faced plagiarism accusations, prompting updates to properly cite sources and a new revenue-sharing model with publishers.