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Pepe Soho, Mexican Photographer and Mystika Founder, Dies at 53

Mystika will keep the Tulum immersive museum operating to honor his legacy.

Overview

  • Mystika confirmed in an official communiqué that Pepe Soho died of cardiac arrest on October 10 at his home in Mexico City.
  • The statement, also relayed by his public relations team, described the loss with deep sorrow and requested privacy for family, friends, and collaborators.
  • The museum said operations will continue as normal to preserve and celebrate Soho’s work.
  • Soho was the first Mexican to win the World Cup of Photography in 2017 in Yokohama and later showcased his work at Expo Dubai 2020.
  • Born on October 20, 1971, the ICP-trained artist founded Mystika Inmersivo in Tulum and was 53 at the time of his death.