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Peloton Challenges Trump-Era Tariffs as COO Sells Shares to Cover Taxes

Peloton seeks to void IEEPA-based duties to reclaim payments, a potential cash boost as shares trade near multi-quarter lows.

Overview

  • SEC filings show COO Charles Peter Kirol sold 22,520 shares on Jan. 16 at a weighted average price near $6.47 to satisfy tax obligations from settled RSUs.
  • Kirol converted 56,510 restricted stock units on Jan. 15 under a schedule vesting in equal quarterly 1/12 installments that began July 15, 2025, leaving him with 81,001 shares and 508,590 RSUs.
  • On Jan. 7, Peloton filed suit in the U.S. Court of International Trade to overturn IEEPA-based tariffs and to recover all duties it has paid.
  • Shares closed Tuesday at $5.86, down 7.42% on the day, then traded at $5.91 in after-hours, up 0.85%.
  • The stock is down 30.57% over 12 months and sits near the bottom of its $4.63–$10.25 range with an RSI around 38 and a market value near $2.45 billion.