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Peacock to Raise Subscription Prices and Launch $7.99 Select Tier on July 23

Users have until July 23 to lock in today’s rates before Peacock enacts its third price increase.

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Overview

  • On July 23, Peacock Premium will rise from $7.99 to $10.99 per month and from $79.99 to $109.99 per year.
  • Peacock Premium Plus will increase from $13.99 to $16.99 monthly and from $139.99 to $169.99 annually.
  • The new Peacock Select tier will cost $7.99 per month or $79.99 per year and include current NBC and Bravo series with select library titles.
  • Annual subscribers can still sign up for Premium at $79.99 or Premium Plus at $139.99 until July 23 to lock in lower rates.
  • This is Peacock’s third price hike since its April 2020 launch after growing to 41 million paid subscribers in early 2025.