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PC and Server Prices Set to Rise as Dell and Lenovo Prepare Hikes on Memory Squeeze

AI build‑outs are pulling memory production toward data centers, tightening supply for devices.

Overview

  • Industry trackers and channel sources say server prices will jump about 15% this month, with PCs up roughly single digits to 15–20% depending on vendor.
  • Lenovo has warned customers that all current quotes expire January 1, 2026, while Dell is preparing near‑term increases as soon as mid‑December.
  • Micron has exited its Crucial consumer brand to prioritize larger AI clients, underscoring the shift of DRAM and NAND supply away from retail.
  • Dell’s Jeff Clarke called the cost surge “unprecedented,” citing shortages spanning DRAM, NAND and even hard drives as demand outstrips supply.
  • Wall Street is recalibrating forecasts, with Goldman Sachs lifting Micron revenue and earnings estimates on expectations of sustained stronger memory pricing.