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Paytm Unveils AI Soundbox at GFF 2025, Signaling Pivot to AI-First Merchant Tech

An exchange filing outlines a fair‑use AI token plan that could see extra usage billed.

Overview

  • The Android-based device includes a front touchscreen and a top payment display, supports dynamic QR as well as tap and insert card payments, and connects over 4G or Wi‑Fi.
  • An on‑device assistant converses in 11 Indian languages to deliver real‑time payment alerts, summaries and operational insights, with a dedicated Paytm Button for quick access.
  • Paytm says the Soundbox evolves from a payment alert speaker into a business partner that provides instant summaries, business insights and financial intelligence for merchants.
  • The company disclosed a fair‑use AI token subscription for core functionality with the possibility that additional AI usage could be billed later.
  • One97 Communications shares rose about 2.5% intraday after the launch before closing modestly higher, as CEO Vijay Shekhar Sharma highlighted a 2025 focus on AI and plans for a separate AI brand.