Overview
- The Chiefs quarterback served as College GameDay’s celebrity guest picker in Lubbock during Kansas City’s bye week.
- He and adidas announced a second Team Mahomes NIL class featuring Behren Morton, Christian Anderson, Malachi Snow, NiJaree Canady and Sam Courtwright.
- Texas Tech debuted the all-white “Too Cold” uniform designed with Mahomes, featuring his Gladiator logo and retail availability for fans.
- Mahomes publicly urged Heisman consideration for Red Raiders linebacker Jacob Rodriguez, posting “Get him to New York!” to the Heisman account.
- Head coach Joey McGuire said the program plans to expand Mahomes-branded elements next season, including broader use of the Gladiator logo.