Overview
- Mahomes appeared in Lubbock as ESPN College GameDay’s guest picker during the Kansas City Chiefs’ bye week.
- Texas Tech unveiled the all‑white, Mahomes‑designed “Too Cold” uniform featuring his Gladiator logo, with coach Joey McGuire confirming broader logo use on future kits.
- Adidas and Mahomes announced the second Team Mahomes NIL class, adding QB Behren Morton, G Christian Anderson, and sprinter Malachi Snow, with NiJaree Canady and Sam Courtwright returning.
- On3 reported Mahomes met the five athletes before kickoff and that they would be recognized at the game.
- The top‑10 BYU–Texas Tech matchup gave national visibility to Mahomes’ ongoing Tech involvement, which also includes a $5 million facilities gift and a $10 million NIL fund.