Overview

• Industry reporting says the film recovered roughly 17 billion won through overseas presales to more than 200 territories ahead of its local debut.
• Analysts credit the Venice main-competition slot with accelerating high-value deals during the peak sales window.
• Casting Lee Byung-hun is cited as a decisive factor for buyers, given his global recognizability across theatrical and streaming platforms.
• The BFI London Film Festival reviews praise Park’s dark corporate satire and craft, with some critics drawing Parasite comparisons and floating awards prospects.
• The movie opened strongly in South Korea but drew polarized audience scores, a risk largely offset by its pre-release international financing.